Strategic communications training
Date and time
Location
Trust for London
6 Middle Street London EC1A 7PH United KingdomDescription
UPDATE: There are no tickets left for the December training date. There are tickets available for the trainings in January and February, click here for details and to book.
Strategic communications training and workshop
In our fast-paced and information overloaded world, it’s hard to be heard. Changing people’s hearts and minds is a huge challenge when we have limited budgets and little capacity.
Equally Ours’ one day workshop is free for organisations working in London. It will help you to:
- Think about how you communicate in a different way
- Explore and understand the evidence of what works when talking about social issues, including insight from brand new research carried out in London
- Learn practical tools to help you communicate complex information, whatever your budget or experience
- Apply your learning to your own work
Training outline
Part 1: Strategic communications 101
- Why is it so hard to change people’s minds about important issues?
- Introduction to framing and values-based communications
- What works and what doesn’t?
Part 2: An in-depth look at the evidence on public attitudes and how organisations are changing the way they talk about social justice, equality, human rights, poverty and violence against women to deliver change.
Part 3: A practical workshop to help you to change how you talk about your work.
Please note that due to capacity, only one space is available per organisation at this stage.
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“I attended the Equally Ours’ charity training in December 2014, and it completely changed the way I communicate my organisation’s messages.” Cat Whitehouse, Pathway
Organised by
We are a national network of organisations working across all areas of equality and human rights.
We bring together people from a range of disciplines, sharing knowledge and expertise.
We help members to speak with one voice on shared positions; informed by a strong evidence base.
We communicate these positions in powerful ways.